Rosie Houston, MD at Threefold on Retailer 1st Party Data Capabilities

Rosie Houston, MD at Threefold, sits with Daniel at the Retail Media Summit UK to speak about:

  • Her background at Boots and transitioning into being the MD of Threefold
  • The evolution of Retail Media in the last year
  • Building 1st Party Data capabilities
  • In-store Retail Media and Digitization
  • Boots Media Group’s USP for FMCG brands