Rani Al Hajji is Unilever’s Chief Growth and Transformation Officer for Personal Care, overseeing iconic brands like LYNX/AXE or Rexona/Sure. He joined Efrain and Daniel live at our Residénce in Cannes on June 23rd to speak to the audience (now extended to all our listeners) about his view on Marketing as a full-funnel proposition, authenticity, the talk of the town during the festival, creators, trends and more.
Tune in to hear about:
- Creators, the most popular topic in Cannes 2026
- Why relevance and distinctiveness matter more than simple brand visibility
- How Dove, Rexona and Axe are activating around the FIFA World Cup
- What should actually be a priority for Marketing Leaders
- How he’s working around their key brands to engage with consumers and get people’s attention
- His view on Retail Media and how Brands and Retailers partner more closely
- The impact of AI on product discovery and purchase and creativity