Nicole Kivel (Criteo) and Alex Prouhet (Deliveroo): Q-Commerce Retail Media

Alex Prouhet (Global Director Deliveroo Advertising) and Nicole Kivel (MD Northern Europe at Criteo) join Efrain and Daniel to speak about how they’ve joined forces to create a unique commerce value proposition.

Topics covered in this conversation include:

  • The value of a Q-Commerce for FMCG brands, such as hyper-localization
  • How Criteo is bringing innovation and technology to the table to create a total RM platform
  • Future potential for Consumer Goods and also non-endemic brands on the platform
  • Deliveroo’s 3 Grocery propositions